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Agency Appointment


agency appointment ad 

It only takes 15 minutes to get appointed online.

You are making a great choice joining the fastest growing wholesale broker in the country. You are guaranteed appointment with admitted/standard and non-admitted/surplus lines personal, commercial, life, health, financial and benefits carriers in all 50 states today with the highest commissions. You can compare coverages and rates for all lines, we will service the policy for you and there's no charge back on commissions paid for the entire term at the point of sale. You have nothing to lose! Captive or independent agents can get appointed immediately. Hurry before your competitors find out!

There is no minimum written premium or volume requirements. You own your own book of business. You will have access to insurance markets for every scenario, even hard to place risk. You will have access to the best rates, rating software, agency management system, marketing software, training, manuals, scripts and national affiliate program. You can write any product monoline for personal, commercial, life, health and benefits insurance. You also have the option to package policies. 

You can write (in alphabetic order) annuity, auto, bond, builder's risk, dental, disability, dwelling fire, earthquake, farm, flood, health, homeowners, life, long term care, manufactured homeowners, Mexico coverage, motorcycle, recreational vehicles, renters, vision, watercraft, windstorm and much more for personal lines!

We also write bonds, builder's risk, business owners policy, commercial auto, group dental, group disability, commercial flood, general liability, group health, group life, limousine, liquor, trucking, vision, windstorm, worker's compensation and much more for commercial lines!

Sounds too good to be true? Read the entire page. If you have questions email r.nickels@reliableins.net call and see for yourself 713-227-7283 x 11. 

All the Reasons to Get Appointed

(*Optional but Highly Recommended)

Standard and non-standard appointments.

  Highest commissions

Highest Contingency and Bonuses

*Comparative rater for personal, commercial, life, health, benefits and financial products

*Agency Management System

*Prospect and Client Marketing & Management Software

*Marketing Training online and offline training

  *Prefill & Lookup Household Drivers and Vehicles

  *Motor Vehicle Reports Integration

  *Property Lookup and Valuations

*Software Training

*Best Business Practices Guidelines for marketing, sales, service, management, account, etc. 

*Agency Referral Program (Receive a month free for each agency that signs up if you are Starter, Professional or Enterprise!)

  *Rolling over your book of business. We can get you a higher commission!

  *Sell your book of business for the highest price

  *We can service your book of business

*National Affiliate Program/Vendor Referral

Market Access/Not Appointed for Captive and Independent Agents

Tired of getting rejected for appointments because you don't have the experience or large enough book of business ? Have contracts that won't allow you to get appointed because of noncompete clauses? That will never happen with us. We can get you set up with all of our carriers. 

No appointment! No problem! No set up, monthly or annual fee! You don't even have to send your license or E&O! You have nothing to lose. We pay you the entire term commission in full the same day the policy is issued and never have chargebacks on cancellations! The average commission for new and renewal is 12% for property and casualty and 60% for life. We give you access to our markets and our rating software for personal, commercial, life, health and benefits. We want to be the first company you think of when you need a quote. At the very least we can always be your backup plan when you don't have a market, appointment or going to lose a customer due to price or underwriting.  You can send the quote over to us by rating online, call or email. Most quotes are instant and you can request to bind. If they are submissions we have a four hour or less turnaround time to bind. We will write and can service the policy with all our carriers. Let us service the policies so you can focus on sales. Do you have a quote you would like to rate now? Click here https://www.reliableins.net/insurance/refer.aspx or call 713-227-7283 x 14. 

Starter Program

With the starter program you get guaranteed appointments, our rating software for personal, commercial, life, health and benefits, agency management system, marketing software, marketing training, household reports, MVR reports, software training, business best practice guidelines and agency referral program! You can quote, bind and endorse all your policies. We do require a copy of your license and E&O. The average commission for new and renewal is 15% for property and casualty and 90% for life. We pay you commission on the 20th of the following month (chargebacks on cancellations do apply)In order to sign up for the starter program you have to write 100 policies through our market access or roll over 100 polies with a one or a combination of all our insurance companies. 

Professional Program

The Professional Program offers everything the starter program offers. We also offer to service all your policies with us. This allows your to focus on sales and let us handle your customers payments, customer service, underwriting, etc. Please see below for more details. In order to sign up for the professional program you have to write 100 policies through our market access, starter or roll over 100 polies with one or a combination of all our insurance companies. 

Enterprise Program

In this program we offer everything the same as the professional program, plus out affiliate program. We can bundle all the products and service you need to operate as an insurance agency at a much discounted rate. Please see below for more details. In order to sign up for the enterprise program you have to write 100 policies through our market access, starter, professional or roll over 100 polies with one or a combination of all our insurance companies. 


Property and Casualty Companies We Are Appointed With

Standard Personal and Commercial Companies: 21st Century, AIG, Acuity, Andover, Atrium, Bristol West (Farmers), BRIT, BTIS, Chubb, CNA, Endurance, Foremost, Encompass, Geovera, Great American, Gulfstream, Hanover, Hartford, Hiscox, ICAT, Kemper, Lexington, Liberty Mutual, Markel, Mendota (Allstate), Mercury, MetLife, National Flood Services, Nationwide (Allied), Philadelphia Ins Co, RLI, Safeco, Sea harbor, SIS, StarStone, State Auto, Stillwater, Travelers, USLI, Utica, Westchester, Windhaven, and adding more.

Non-Standard: ACCC, Aggressive, Acceptance, Alinsco (Empower), American Access, American Risk, Aspen, Assurance America, Amwins, Clear Blue, Dairyland, Frontier, Gainsco, Hallmark, Infinity, Pacific Specialty, Progressive, Texas All Risk (Select General), The General, Velocity, Venture, and adding more.

Life, Health, Benefits and Financial Companies We Are Appointed With

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Individual Medical

  • Aetna
  • Ambetter
  • Anthem
  • Assurant (Time Ins. Co.)
  • Baylor Scott & White
  • Blue Cross/Blue Shield of Illinois
  • Blue Cross/Blue Shield of Montana
  • Blue Cross/Blue Shield of New Mexico
  • Blue Cross/Blue Shield of Oklahoma
  • Blue Cross/Blue Shield of South Carolina
  • Blue Cross/Blue Shield of Texas
  • Cigna Health and Life
  • Coventry Health and Life
  • Humana
  • IHC – Companion Life
  • International Medical Group
  • Medica
  • Molina
  • Oscar Health Insurance
  • Prominence Health Plan
  • Trustmark
  • United Health One


  • Aetna
  • Assurity Life
  • Central United Life
  • Cigna Supplemental Benefits
  • Continental Life Ins. Co. of Brentwood Tennessee
  • Foresters
  • Guarantee Trust Life
  • Humana
  • IHC – Companion Life
  • Loyal American Life
  • Manhattan Life
  • Medico
  • Mutual of Omaha
  • Omaha Insurance Company
  • Reliance Standard Life

Senior Products

  • Aetna Health
  • Cigna Supplemental Benefits
  • Continental Life Ins. Co. of Brentwood Tennessee
  • Coventry Health and Life
  • Heartland National
  • Humana
  • Medico Corp. Life Ins. Co.
  • Medico Ins. Co.
  • Mutual of Omaha
  • Omaha Insurance Company
  • Sentinel Security Life
  • Settlers Life
  • Shenandoah Life
  • Silverscript Insurance Company
  • Standard Life and Casualty Ins. Co.
  • United American Ins. Co.
  • United of Omaha
  • UnitedHealthCare Ins. Co.
  • Universal American
  • Wellcare Health Plans
  • Western Catholic Union

Life & Financial

  • Acco
  • Genworth 
  • rdia Life and Annuity
  • Aetna
  • American Amicable
  • American General Life & Accident Ins. Co.
  • American General Life Companies
  • Assurity Life
  • Athene Annuity & Life
  • Banner Life
  • Family Life
  • Fidelity & Guaranty Life
  • Foresters
  • Life & Annuity
  • Gerber Life
  • Great American Life
  • Guarantee Trust Life
  • Humana
  • Lincoln Financial & Lincoln National Life
  • Manhattan Life
  • MTL
  • Mutual of Omaha
  • National Guardian Life
  • North American Company
  • Ohio National
  • Omaha Insurance Company
  • ReliaStar Life
  • Security Life
  • Sentinel Security Life
  • Transamerica Life Ins. Co.
  • United of Omaha 


Our commissions are the highest in the industry. Each company has different commission percentages for different types of insurance and in different areas. Your average commissions starting is 12% for new policies and renewals for property and casualty. Depending on the size of your book of business we may increase your commissions. Your commissions can range anywhere from 10-17% for property and casualty and 80-100% for the first year for life, health and benefits depending on the carrier and size of your book of business you have with us. You can boost your commissions if you roll your book of business over to us. You will still own your book of business with us.

You can continue to shop policies for each type of insurance to find the insured the best rate while making sure you receive the highest commission.

Commissions are paid on the 20th of each month the following month. Some companies may have a cutoff up to 7 days before the last day of the month. Those commissions will be paid the following month. For example if you write a policy on the 28th of this month, the commission will be paid in the following month from the upcoming month. Most will be paid on the following month you wrote the policy. 

Contingency and Bonus Requirements With Our Insurance Carriers

Agents earn a combination of commissions, contingencies, and bonuses. Understanding the math is easy with Reliable Insurance Managers.


You’ll always make money on each premium you sign, even if you only sign a few each year. Carriers offer sizeable contingency commissions for agents who set and meet goals for production, retention, and profitability. These rewards are contingent on you meeting these goals. Each carrier is different. The contingency is earned after you meet your goals for the year.


Insurance carriers often award agents who go above and beyond with bonus income. Sometimes, carriers run special sales contests for agents to compete in. Other times, they’ll allow a loyal agent to charge them interest on any new business the agent brings in for them.


Contingency and bonus income were initially offered only to the largest agencies, which had the staff and book of business large enough to hit production targets. But that’s changed in the last 25 years. When you join Reliable Insurance Managers you can compete for this extra income if you're able to meet the requirements. Contingency, bonuses, rewards and awards are typically given out at the end of the year. 

We Welcome MGA's, MGU's, FMO's, IMO's and Insurance Companies. 

We can set up all your agents with our carriers (If they don't already have a direct appointment), service their policies, set up their software, give them access to our training, manuals and scripts database. If you are interested in getting your agents set up with all our appointments and software, please call us for additional information at 713-227-7283 x 11 or email r.nickels@reliableins.net.

agency appointment ad

Comparative Rating Software 

You will get use of our personal, commercial, life and health rating software. You can quote and bind immediately all types of insurance.

The most valuable service you offer your customers as an independent agent is finding the coverage needed for the best price through analyzing several insurance companies at once. Our rater makes it easy to provide this analysis within seconds of the customer’s request.

Type the quote information into the insurance comparative rating system, and built-in underwriting rules are applied automatically so you receive multiple, accurate quotes instantly. Our rating software eliminates the need to enter quote information into multiple companies’ websites decreasing the opportunity for data entry errors.

Increase Revenue

Increase agency revenue by decreasing the time necessary to quote a policy thus giving your producers and CSRs more time for new sales and account rounding activities.

Save Time

Save time and money by creating standard workflows, lowering the amount of employee training needed and removing duplicate data entry through our personal lines comparative rater.

Improve Efficiency

Improve agency efficiency by using our rater's extensive reporting capabilities.

Latest Technologies

Our rater provides the most up-to-date in cloud technologies to provide you with multiple carrier quotes in an average of four seconds.

Insurance rating software is easy to use and accurately rates for personal, commercial, life, health and benefits. Using this web-based platform, you can generate real-time rates from any Internet-connected computer or tablet. When you rate with us, you can be confident in the quotes you provide your clients.

Today’s consumers expect fast service when they request a quote, and if they don’t get it, they will promptly move onto your competition. When you use our rater to quote a policy, your producers and CSRs can provide those quotes quickly thanks to the standard workflows in our insurance comparative rater that require less training and reduce data entry errors. Available in one of three plans – Starter, Professional and Enterprise, here are some other key features that can have a big impact on your agency.

Real Time rating and built-in underwriting provide accurate rates.

Available drip email marketing with our agency marketing system AgencyBuzz does the follow up for you so you can close more leads.

Single screen quote entry makes gathering information simple and fast.

As a completely web-based comparative rater, company rate changes are applied automatically so you are always quoting on the most accurate rates.

Extensive reporting capabilities track your agency’s success and failures so you can improve your efficiency.

Please see the demo version of our rating software. You can see all the features and companies available on the rater. You may not be able to see all the company’s rates, because some of them you have to have an active producer code. If you get kicked out of the rater it’s because someone else is trying to use the demo software at the same time. Only one can be in at a time on the demo. Please wait 15 minutes and log back in. If you have any questions please call or email me.

Click here to see a demo of our comparative rating software

User Name: Demo123

Password: Test123

Agency Management Software


This software allows you to look up policies and potential clients, make endorsements, take payments, email and make notes from one central location.

Are you using paper files or a spreadsheet to manage your client information? There is a better way.

Our agency management system can handle everything involved in running your insurance agency. It can track commissions, automatically update policy data and reconcile payment transactions.

Automate your daily tasks, which decreases your workload and increases your efficiency. All your client data will be at your fingertips and easy to access, which gives you time to focus on growing your agency.

Want to know what clients are up for renewal? Or, want to identify people for potential cross-selling? The reports in our agency management software can give you that information and more to make solid business decisions. Plus, the notes and financial reconciliation features can help protect your agency from the unexpected.



Commission Reporting

Easy-to-Use Interface


Client Notes and Follow-Up Reminders

Letters and Mail Merge


Online Cloud Storage

Company Downloads

Built-in accounting features

Advanced Quote Management

Email Capabilities

Printing of Documents

Support Options

agency appointment ad

Prospect and Client Management Software

We also set you up a client and prospect management system. That allows you to contact potential customers and current ones. It sends monthly bill notices, renewal notices, cross sale opportunities, holiday and monthly newsletter, etc.

Our marketing software is an automated agency marketing system that does email, print mail, voice and SMS. It increases closing ratios and improves client retention by keeping your agency in front of prospects and clients, through consistent, personal communication.

You can customize our marketing software, which is a web-based system, to your agency’s workflow. Use it to automate follow ups with prospects, remind clients of renewals and payments, and solicit referrals. It is easy to use and saves you time.

Why Prospect and Client Management Software?

Are you following up with every lead that your agency gets?

Do you have an agency marketing plan for retaining clients?

Are you consistently marketing to current clients for referrals?

If you answered no to any of these questions, you need our automated agency marketing system. You need AgencyBuzz.

AgencyBuzz measures your email campaigns, tracks when a client or prospect interacts with your email, and organizes contacts by line of business and relationship status.

More than just lead management and marketing

Our software is part of our Whole Agency Marketing plan. With the whole agency marketing plan, we review your marketing efforts. We will provide an assessment and make recommendations to improve your offline and online marketing. The goal of our whole agency marketing plan is to make your agency visible, get your agency noticed and keep your agency connected.

 Marketing Training

We will also teach you how to market your insurance agency to write more business. We can teach you how to market to auto dealers, real estate agents, mortgage loan officers, other insurance agents, apartment complexes, etc. We can also teach you how to market online, radio, television, social media; how to measure, track and utilize that information; which professional organizations to associate with. Show you how to market at community events. We also offer co-branded and/or co-marketing services.

Prefill Household Drivers and Vehicles

Protect your loss ratio and reduce the time you spend on underwriting requests by finding those undisclosed drivers and vehicles when the application is being written in order to receive contingencies and bonuses. Get the correct premium for the risk you are writing by listing all of the household residents and vehicles.

Motor Vehicle Reports Integration

Protect your loss ratio and reduce the time you spend on underwriting requests by finding all driver's tickets and accident when the application is being written in order to receive contingencies and bonuses. When you instantly pull the motor vehicle records for each insured, you get the right premium for the risk. TurboRater provides instant and easy access to the most cost-effective driving records available. Motor vehicle reports (MVRs) detail a history of violations, suspensions and other information about a person's driving history.

Property Lookup and Valuations

Protect your loss ratio and reduce the time you spend on underwriting requests by finding property information when the application is being written in order to receive contingencies and bonuses. Get fast and reliable replacement cost valuations within our rating software for your home and dwelling clients via our integration with CoreLogic (previously known as Marshall & Swift).

With just the property address, Our rating software property lookup feature saves you time when quoting home or dwelling quotes by pre-populating the home's characteristic information right into the form.

In addition to a replacement cost estimation, with and without debris removal, CoreLogic's reports include natural hazard data, such as wildfire, wind and hail probability, and more.

Affiliate Program/Vendor Referral

We can give you affiliate/referral help for: legal counsel, accounting firms and software, real estate buy/sell/lease, insurance licensing, insurance continuing education, personal and commercial banking, check/credit card processing, hiring/training/terminations firms, software and training, TV/Radio/Magazine/Social Media/etc marketing firms, training and software, phone providers, internet provider, office supplies, hardware, insurance associations. All these can either save or make you money. Everything we use we recommend. That way you know we have a vested interest in our affiliates/partners. These are all your operating products and services you need. We have national accounts so we can to reduce cost and pass it on to agents. Getting the affiliate program saves an agency on average $5000+ a year. Our partners have the best prices, fastest and best products, features and services of any provider. 

Best Business Practice

We can also teach you our best business practices for  marketing, sales, customer service, management, accounting for daily operations and organization, etc.

Referral Program

If you refer an agent and they sign up with us, we will give you a month of free service. There is no limit to the number of agents you can refer!

agency appointment ad

Roll your book of business to us!

Whether you’re brand new to the insurance business or a seasoned agent, at some point, you’ll likely have the opportunity to roll your book of business over to new carriers or agencies. Perhaps you purchased another agent’s book of business and want to move your new clients to your preferred carriers. Or, maybe you’ve become a member of a cluster group and can now get better commissions and bonuses by working with the group’s carriers.

Navigating a Book Roll Can Be Easy

A book roll can be an easy event. We can set you to clients one by one or at one time. Once your clients are moved, their policies with their new carrier are likely to be identical to their old ones. 

Get Help … and Get Paid

Fortunately, Reliable Insurance Managers help their members roll their books over. You have more sway with carriers, which will make the process go more smoothly. Carriers may even assign an underwriter to help facilitate the book roll. You may earn more with our carriers.

Reliable Insurance Managers offers rollover assistance to our agents, plus may offer a bonus if you want to roll from one company to another. We can help you take the stress and tedium out of a book roll and pay you in the process.

Sale Your Insurance Book of Business!

Whether you’re planning to retire or you simply want to pursue other career opportunities, Reliable Insurance Managers will buy your book of business for the highest price. We buy all size book of business from agencies, clusters, aggregators, networks, MGA's insurance companies and all other types of business models. We don't use middle men that will take a percentage of your sale. We determine the amount of the sale with you! We can close immediately. Call or email us if you are interested. 

Service Your Policy

We can also service your policy for the entire time it is active. This will allow you to focus on sales only. This is a great deal. We will have the carriers send us any underwriting and customer service that needs to be handled. For example, if a company says they need to collect a payment that's past due, collect documentation, get documents signed, find out further information, etc. we will reach out to the insured by phone, email and/or mail each time we receive a notice from the carrier. We have different level options for different size book of business. 

Factors Assumptions
Hourly rate per CSR $20.00
CSR hours 8
Gross Daily CSR $160
Gross WeeklyCSR (5 day week) $800
Gross monthlyCSR (20 day month) $3,200
Our monthly usage fee per user
Net monthly savings per CSR $3,100
Months per year 12
Annual savings per CSR $37,200
Number of CSRs in an agency 2
Annual Cost Per Agency for Comparative Rater Usage Fee $1,200
Net Annual agency savings by using Reliable Insurance Managers $74,400

Cost Savings

The cost is at a GREATLY reduced price rather than get signed up on your own for all the company appointments, software, training, knowledge and national accounts. The time it takes to fill out 122 insurance company appointment packets takes time away from you making sales. The savings alone on filling out appointment packets for each insurance company saves you around $1500.00 one time.Our initial and monthly cost is the best and lowest in the industry for all of the mentioned products and services. We have 4 separate programs options.

Factors Assumptions
Hourly rate per CSR $20
CSR hours to obtain 1 Prospect quote (4 LOBs) 1.5
Agency cost for that quote at ONE carrier $30
Average number of proposals per account 10
Agency cost per account to quote ( 4 LOBs, 4 carriers) $300
Cost if manually entered one time into our rater $100
Gross savings per account for 1 multi-carrier quote $200
Number of accounts quoted per day per CSR 3
Gross Daily Savings per CSR $600
Gross Weekly Savings per CSR (5 day week) $3,000
Gross monthly savings per CSR (20 day month) $12,000
Our monthly usage fee per user $100
Net monthly savings per CSR $11,900
Months per year 12
Annual savings per CSR $142,800
Number of CSRs in an agency 2
Annual Cost Per Agency for software usage fee $2,400
Net Annual agency savings by using Reliable Insurance Managers  $280,800


Our Price

Market Access. No Fee. 

Starter is the most common. .

Waived Fees: For Starter package , if you write $7,500+ in premium a month per user, the following month's fees will be waived.

Professionais highly recommended. 

 Waived Fees: For Professional package , if you write $15,000+ per user in new business premium in a month, the following month's fees will be waived.

Enterprise is the best value. 

 Waived Fees: For Enterprise package , if you write $30,000+ per user in new business premium in a month, the following month's fees will be waived.

Base Pricing Pro Ent
Initial Setup  $100 per agency + $100 per user

$200per agency + $100 per user

Recurring Monthly $100 per agency +  $100 per user
$200 per agency + $100 per user


Optional Additional Base Pricing per month for servicing book of business in premium amount with us Pro Ent
0-30,000 premium a month $100 $90
30,001-90,000 $ 300
$ 270
90,001-200,000 $500 $450

For Starter, professional and Enterprise:

The amount decreases by $10 a month per user for every 5 additional users you have. This is up to 30 users. For 31 or more users please call for pricing. 

There is an additional $10.00 for each additional state you want to add to quote. 

For an optional additional $8.00 per transaction, property lookup and valuation will prefill the motor vehicle report so you don't have to.

For an optional additional $1.00 per transaction, property lookup and valuation will prefill the property's characteristics so you don't have to.

If you pay (1) year in full receive an additional 10% discount. If you pay (2) years in full receive 20% discount. It is capped at (3) in full and receive 30% discount. Discount can be prorated if canceled and transferred.

We have an initial 30 day money back guarantee. If you are NOT satisfied with any part of our appointments, software, etc. we will refund you your initial payment and the last month.We are so confident you will love and continue using our system we won't have to refund you.

You MUST email a copy of your E&O, voided check(s) and driver's license to generalagent@reliableins.net. Any changes made after initial set up must be made with insurance carriers direct.

Please provide accurate information for initial set up. Any missing information may delay or keep us from appointing you with any or all companies. If you are going to be changing info on your physical/mailing address, bank info, E&O or insurance license, etc. within 30 days we will need the current and renewing info.  Only documents valid for 30 days accepted. E&O information and department of insurance information must match exactly.

If you have further questions please email r.nickels@reliableins.net or call 713-227-7283 ext 11. 

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